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(AsiaGameHub) - Potential operators have been alerted following Alberta's confirmation that its regulated online gambling sector is set to commence operations on July 13. Becoming Canada's second regulated jurisdiction alongside Ontario, the province has seen several major industry players confirm plans to enter a market projected to generate more than $700m annually. PointsBet and Caesars Entertainment have already initiated pre-registration processes for residents of Alberta prior to the official launch. Simultaneously, operators including BetMGM, DraftKings, FanDuel, and Betway have announced their entry into the market to expand their existing footprint in Canada. For Betway and its parent firm, Super Group, the primary task involves shifting players from their unregulated offerings to the new regulated platform. Before this regulatory framework, Play Alberta was the sole entity legally permitted to provide iGaming products. Nevertheless, it is believed that 70% of Alberta's gamblers participated in the unregulated market. In a February address to investors, Neal Menashe, CEO of Super Group, remarked: “It is known that Alberta is moving toward regulation. We are prepared, having drawn lessons from Ontario regarding the migration of customers from our dot.com operations. “We have improved our offerings for the rest of Canada as well as Ontario. These enhancements will be integrated into our Alberta product. Once the regulations are finalized and we are set to launch, we will proceed in Alberta.” Menashe also anticipated a more cautious strategy from Super Group’s rivals than was seen during Ontario's market opening, which was characterized by significant early marketing spend. Separately, DraftKings has designated funds for its Alberta expansion. Meanwhile, Flutter, the parent company of FanDuel, has factored the Alberta launch into its 2026 guidance for US operations, forecasting a 12% year-over-year revenue increase to $7.8bn. “We are entering 2026 from a position of strength, ready to leverage the sustained robust growth anticipated in the iGaming sector,” Flutter informed its investors. Significantly absent from the roster of confirmed entrants is bet365, which has yet to indicate its plans for the region. However, considering its existing operations in Ontario and its focus on North American expansion, Alberta likely represents a promising prospect for the UK-based operator. The operational framework of Alberta's market will be recognizable to many established operators due to its close resemblance to Ontario's model. A 20% tax on gross gaming revenue will be applied to operators, mirroring Ontario's rate, with the Alberta Gaming, Liquor and Cannabis (AGLC) serving as the regulatory body. This contrasts with the Alcohol and Gaming Commission of Ontario, which regulates that province. Additionally, the Alberta iGaming Corporation (AiGC) will function as a distinct conduct and management agency, fulfilling a role similar to that of iGaming Ontario. Central regulations for the new market prioritize social responsibility and player safety, implementing stringent rules regarding permissible advertising scope. Upon launch, Alberta players will gain access to a provincial self-exclusion registry as well as tools for setting financial and time limits. “In this new regulated environment, the protection of players and social responsibility are central to our operations,” stated a letter reviewed by iGaming Expert and authored by Dale Nally, the Minister of Service Alberta and Red Tape Reduction, who oversees iGaming. “The introduction of a regulated iGaming market marks an exciting milestone for our province. I am confident that by collaborating, we can establish a market that is both competitive and socially responsible. The future of iGaming in Alberta is promising, and with your cooperation, we will ensure its success for all stakeholders.” In addition to the major operators previously noted, domestic and North American-centric brands like BetRivers, the ScoreBet, and NorthStar Gaming have declared declared their intention to apply for registration in Alberta. While many anticipated a market opening in the second quarter of 2026, Nally explained that the decision to delay until July was made in response to operator feedback indicating a need for additional time to meet the new market's compliance standards. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) - HM Revenue & Customs (HMRC) will no longer impose a 10% tax on gross profits earned by land-based bingo venues across the UK. This policy change was rolled out as part of the Budget announced by Chancellor of the Exchequer Rachel Reeves back in November 2025, and the new rules officially take effect as of today (1 April 2026). HMRC has clarified that bingo operators will no longer be required to file tax returns for profits generated from land-based bingo play, and the department will update its official guidance in due course to reflect these new adjustments. A statement from the agency reads: “Bingo Duty operators currently registered with HMRC will retain the ability to submit any outstanding returns online until April 2030, and notify HMRC of any over-declarations or under-declarations from previous accounting periods.” The elimination of Bingo Duty will soften the financial blow for land-based bingo hall operators, coming into force the same day that HMRC enforces an increase to remote gaming duties (RGD) from 21% to 40% – a change that will impact all wagering on online bingo. HMRC reiterated: “Bingo Duty does not apply to non-profit making bingo, private domestic bingo, or machines that are already subject to Machine Games Duty.” After the Budget announcement in November, Rank Group Plc, the operator of Mecca Bingo, publicly welcomed the decision to remove the 10% tax from land-based bingo halls. The company stated that the change will help support local jobs and investment in the land-based sector, having previously warned that a failure to reform bingo taxation could lead to widespread venue closures. However, the wider response across the industry has been more cautious. Buzz Bingo CEO Dominic Mansour described the abolition of the tax as a “full house win” for local clubs, but warned that its positive impact is being diluted by the near-doubling of RGD. Ahead of the Budget, Mansour stressed that fairer tax treatment was essential to protecting around 2,500 jobs and sustaining the company’s network of 79 venues across the UK. Tensions remain around broader regulatory developments, with the government indicating that the sector needs to provide further assurances on player protection, particularly in higher-stake gaming environments. Frustration also persists over whether the Labour government will implement planned changes to the current 80/20 rule, which sets a limited ratio for category B and C/D gaming machines in high street bingo venues and Adult Gaming Centres (ADCs) This April, DCMS announced that it had intervened to freeze planned changes that would shift the machine ratio to 50/50. Citing pressure from local councils over high street gaming operations, DCMS noted that changes to gaming machine ratios would not be implemented during the current legislative cycle. Instead, DCMS will prioritise White Paper commitments such as the statutory levy and binding online stake limits for UK gambling licences. Land-based gambling trade bodies, including BACTA, as well as major operators, have expressed frustration over the slow pace of reform, arguing that delays are preventing bingo halls from generating the revenue needed to modernise and recover from pandemic disruption and rising operating costs. The Treasury had previously backed targeted reforms for gambling venues as part of a package of measures to ease rising cost pressures on high street businesses. While the abolition of Bingo Duty represents a long-awaited concession for the sector, its overall impact is softened by the broader tightening of gambling taxation, leaving operators to navigate a far more challenging operating environment under the UK’s new 40% RGD era. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) - A recent study by Ygam indicates that social media is playing an increasingly significant role in how students engage with gambling. As unlicensed operators continue to infiltrate social media platforms, 34% of students who participate in gambling identified these platforms as a primary influence on their betting habits. Emily Tofield, Chief Executive Officer of Ygam, stated: “It is evident that the digital environment students inhabit is having a growing impact on gambling behaviors. We must proactively address these emerging risks to ensure students have the education and support necessary to protect themselves.” This follows warnings from the UK Gambling Commission (UKGC) regarding the promotion of unlicensed operators on social media, with the regulator highlighting the “very limited progress” made by these platforms. Earlier this year, Tim Miller, the UKGC’s Executive Director of Research and Policy, criticized Meta, noting: “I would be very surprised if Meta, as one of the world’s largest tech companies, is unable to proactively use its own keyword tools to block illegal gambling advertisements. It creates the impression that they are content to ignore the issue and continue profiting from criminals and scammers until they are called out.” During the Illegal Gambling Prevention Summit last week, Rob Mabbett of Better Change cautioned that the UKGC is fighting a solitary battle against the black market and its advertising tactics. He stressed that young people face heightened risks due to content on social media, including interactions with influencers, celebrities, YouTubers, and the broader digital landscape. Mabbett argued for more robust regulation of big tech and social platforms, warning that the regulated sector is currently subject to policy decisions that are neither properly tested nor scrutinized. The influence of social media is clearly growing; in Ygam’s initial student gambling survey from 2022, fewer than one in four students cited it as a factor. Tofield has also urged universities and student unions to treat gambling harm with the same level of urgency as other risky behaviors, such as substance abuse. This aligns with recommendations from the coroner who investigated the 2020 death of Lee Adams, a gambling addict who died from a beta-blocker overdose following a prolonged gambling session. Julian Morris, Senior Coroner for Inner South London, suggested that medical professionals should screen for gambling issues just as they do for smoking or alcohol consumption. Ygam’s data further revealed that some students are spending more on gambling than on food. The charity noted an average gambling expenditure of £50.33. Comparing this to the National Student Money Survey, which reports an average weekly grocery spend of £33.70, Ygam suggests that some students are prioritizing gambling over essential nutrition. The study found that 65% of students have gambled in the past year, a decline from the 78% recorded in the inaugural 2022 Annual Student Gambling Survey. Additionally, the percentage of students reporting gambling-related harm dropped from 24% in 2023 to 18% in 2026. Further survey data indicates that slightly over half of student gamblers are primarily motivated by the desire to earn money. Male students are more likely to gamble than their female counterparts, with the average spend among male gamblers being more than double that of females. These concerns regarding increased spending align with recent figures from GamCare, which reported that the number of individuals seeking financial assistance through its Money Guidance Services doubled in 2025. Meanwhile, reported debt rose from £2.8m in 2024 to £7.2m last year, representing an average debt of £21,269 per person. Rising awareness On a more positive note, Ygam reported that 58% of students who gamble are aware of available support services, and 69% feel confident in their ability to access them. Additional data from GamStop shows that 60,000 individuals under the age of 25 are registered with the service, marking a 75% increase over the past five years. Fiona Palmer, CEO of The Gamstop Group, added: “The Annual Student Gambling Survey highlights a concerning lack of awareness regarding gambling risks and the impact on students struggling to manage their habits, though it is heartening to see greater recognition of the support that is available.” This data release coincides with the UK’s transition to a new NHS-led funding model for gambling harm treatment, supported by the Statutory Levy. However, there is growing anxiety regarding the effectiveness of this new system as charities await confirmation of government funding. The findings from Ygam and GamStop underscore the necessity of maintaining robust gambling harm treatment services to ensure that individuals of all ages can access the support they require. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) - The Star Entertainment Group has successfully concluded an agreement with its joint venture partners concerning the Queen’s Wharf Brisbane and Gold Coast resorts. Nevertheless, the Australian casino operator might receive reduced compensation for managing the Queen’s Wharf Brisbane integrated resort after changes were made to the establishment's fixed monthly operator fee. Chow Tai Fook Enterprises Limited (CTFE) and Far East Consortium International Limited (FEC) have signed binding long-term agreements with The Star, which is currently operating under new management after the completion of a A$300m strategic investment by Bally’s Corporation and Investment Holdings late last year. The first phase of the transaction permits The Star to divest its 50% equity stake in the Destination Brisbane Consortium (DBC), which encompasses the Queen’s Wharf resort. The second phase pertains to the Destination Gold Coast Consortium (DGCC) and additional Brisbane properties that are either fully or partially owned by the operator. The Star has acquired full ownership of The Star Gold Coast assets, whereas CTFE and FEC are set to assume control of the Treasury Hotel and the Charlotte Street Car Park, both situated near the Queen’s Wharf resort. Monthly fee set at $1.5m? As stipulated by the transaction documents, the operator has finalized the sale of its 50% equity interest in DBC. Consequently, the fixed monthly operator fee stipulated in the DBC casino management agreement (CMA) has been revised and finalized. Effective immediately, the DBC casino operator fee due to The Star will consist of a fixed annual sum of AUS $18m, paid monthly (A$1.5m per month), as well as a performance-based incentive fee made up of two components, both linked to EBITDAM. The DBC also retains a performance termination right, enabling it to end the CMA under specific performance-related conditions, subject to a minimum of 90 days’ written notice. Apart from these modifications, the essential terms of the transaction remain unchanged in all material aspects. The completion of the first stage, involving the divestment of the Queen’s Wharf resort, fulfills the requirements of the refinancing arrangement The Star secured with WhiteHawk Capital Partners last month. Consequently, the company’s guarantee associated with the Queen’s Wharf debt facilities has been fully released. Regarding the second phase, which involves the DGCC and other Brisbane properties held by The Star, the operator noted that efforts to finalize it are ongoing. The conditions precedent are anticipated to be met during the second half of 2026, and no later than 31 March 2027. The Star aims to ‘strengthen’ in 2026 The Star seems to be honoring its commitments to investors after recently expressing optimism for the upcoming year during its H1 FY26 results announcement in March, following a turbulent end to 2025. The Star recorded A$585m in normalised net revenue for the first half of FY26 and a net loss exceeding A$75m. The new management team has implemented changes to operational and marketing strategies, introduced customer-focused initiatives, and enacted further cost reductions. Bruce Mathieson Jnr, Group Chief Executive Officer of The Star, remarked: “We are streamlining our corporate office, and essential support functions will be handled at the property level in Sydney, Gold Coast, and Brisbane. These changes are designed to bolster our financial position and support long-term success. “We continue to drive appropriate cost-out initiatives and are exploring and implementing measures to draw customers to our venues. We are dedicated to following a transparent, practical, and sustainable path that ensures our remediation plan meets the expected standards, while fostering consistency, embedment, and demonstrable maturity throughout the group. “Our properties hold immense potential, and we are committed to transforming The Star into leading entertainment destinations.” Casino licence suspension prolonged However, the New South Wales Independent Casino Commission (NICC) has recently extended the casino licence suspension for The Star Sydney. Following a pathway-to-suitability submission received by the NICC from The Star Sydney on 12 March, it was confirmed that the operator is not yet seeking a licence determination. The suspension affecting The Star Sydney has been in effect for more than three years, after the operator was deemed unfit to hold a casino licence. This determination followed reviews commissioned by the NICC and conducted by Adam Bell SC in October 2022 and August 2024, which uncovered numerous regulatory failures. Nicolas Weeks was appointed as the manager for The Star Sydney to enable gaming operations to persist at the venue. This latest extension ensures the casino licence suspension remains active, with Weeks’ tenure now extended until 30 September 2026, unless terminated earlier. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) - For an extended period, African markets have been characterized by sports betting and, to some extent, crash games. However, over the past 12 months, a new trend has emerged, with online casino gaming experiencing a surge across African markets. This trend is particularly evident in South Africa, where a rapidly expanding new market is developing, with online casino serving as a primary driver of growth. A review of Super Group’s most recent quarterly report indicates a 37% year-on-year increase in Gross Gaming Revenue (GGR) for online casino. To delve deeper into this trend, iGaming Expert spoke with Matt Cowan, Commercial Director for EveryMatrix in Africa, to discuss the factors contributing to this shift and how operators can capitalize on evolving user behaviors. What is driving the change among South African players, who are transitioning from primarily sports bettors to increasingly engaging with casino games? The rapid expansion is fueled by both new players entering the market through casino offerings and existing sports bettors who are now also participating in casino games. The addressable market has effectively doubled; casino games tend to be more engaging and, unlike sports, do not have halves or off-seasons, making it unsurprising that casino is swiftly becoming dominant. Does this underscore the importance for operators to implement effective cross-selling strategies, particularly during significant sporting events like this summer's World Cup? Matt Cowan – EveryMatrix Africa. Image Source: EveryMatrix Absolutely. Casino games are available 'always on.' While this summer's Football World Cup represents one of the most effective acquisition opportunities an operator could wish for, casual players might only place bets during the tournament or while games are in progress before churning. Casino games enable operators to retain these players long after the tournament concludes. They also serve as a means to keep players engaged on the platform before, during, and after matches. Developing gamified challenges that span both verticals, encouraging players to explore casino options, is crucial. EngageSuite is currently the leading product on the market for operators to achieve this most effectively. Do you foresee this trend being replicated in other African markets where sports and crash games typically hold the most popularity? This is already occurring in key markets such as Kenya and Tanzania. Sports and crash games still dominate, but as the player base matures and begins to seek more sophisticated and dynamic gaming experiences, the natural progression will be to try slots. It is only a matter of time. What kinds of opportunities does this growing demand for slots present for both operators and game providers, such as SlotMatrix? The quicker operators can bring a diverse range of games to market, the better. The casino sector evolves rapidly, but EveryMatrix moves even faster. Managing numerous commercial agreements, vendor relationships, and integrations can be a significant challenge for operators. Our casino management platform and aggregation services not only resolve these issues but also substantially enhance operational efficiency through their functionality. They offer a single point of access to the most extensive selection of real-money casino content globally. When combined with our localized expertise and exceptional post-sales support, we are the definitive choice for casino aggregation. Are there specific types of content that particularly appeal to South African players? Simple slot mechanics continue to be the most popular. Although South Africa represents the most developed slots market on the continent, it is still relatively nascent in global terms, with players keen to understand their winning potential and the methods to achieve it. Volatility is also a key factor in players' decisions regarding which games they prefer, with a significant portion of South African players favoring high volatility and high maximum win game variations, such as Pragmatic’s Super Scatter games or No Limit City’s titles with a 50,000x maximum win, like Duck Hunters. How is EveryMatrix positioned to capitalize on this increased demand for casino games? With a team of experts possessing decades of experience in the gaming industry, EveryMatrix understands the strategies operators need to implement to maximize their profitability in the casino sector. In addition to our expertise, our product suite solidifies our standing as the leading casino aggregator in Africa. Through our casino management platform and comprehensive content library, we provide operators with access to the world's largest portfolio of games, including exclusive content unavailable elsewhere. Our EngageSuite product also ensures that operators effectively retain players in highly competitive markets. By utilizing bonus campaigns, mini-tournaments, gamification, and CRM tools, we offer solutions to some of the most common challenges faced by operators. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) - Massachusetts has introduced PlayWell, a fresh initiative focused on responsible gambling and player wellness, which now serves as the state's successor to GameSense. The program will be integrated into sports betting platforms and casinos, providing assistance via telephone, online channels, and in-person interactions. Key Details PlayWell has taken over for GameSense throughout Massachusetts. Dedicated PlayWell Hubs were established at all casino locations on March 27. The initiative features PlayMyWay, a resource that allows users to establish daily wagering limits. PlayWell Introduces a State-Managed Framework According to the Massachusetts Gaming Commission, this launch represents a significant milestone in the ongoing development of a robust player health infrastructure for the state's regulated gambling sector. In a shift from the previous model, PlayWell is entirely under the ownership of the commission, with the Massachusetts Council on Gaming and Health overseeing its day-to-day management. MGC Chair Jordan Maynard stated: “At the time gaming was legalized in the Commonwealth, it was vital to establish a premier program for research, responsible gaming, and player health to guarantee the industry's long-term success.”Maynard further noted that the new initiative, which is “developed, owned and operated by the MGC,” provides the commission with a more effective mechanism to assist residents seeking support. PlayWell also features physical hubs located at every casino across the state. These areas are designed to offer patrons a space to take a break, gain insights into gaming mechanics, or consult with professional advisors. Assistance is not restricted solely to those experiencing gambling issues; staff are available to engage with visitors individually and provide guidance on resources, information, and voluntary self-exclusion programs. Mark Vander Linden, the MGC’s Director of Research and Responsible Gaming, remarked: “PlayWell is tailored to the specific requirements of Massachusetts players. Utilizing research and evaluation, PlayWell advisors provide patrons with pertinent and timely information, tips, and resources, whether they are playing online or at a casino.”A primary component of the program is PlayMyWay, which the commission identifies as a pioneering tool that enables players to set daily limits on their gambling activity. MGM Springfield was among the casino operators to implement the program, with compliance director Daniel Miller emphasizing that the hubs are intended for all patrons, not just those currently experiencing difficulties. He stated: “These centers should truly be accessible to everyone. It is meant to encourage all visitors to stop by.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) - Louisiana legislators are taking steps to provide prosecutors with more robust tools to pursue illegal gambling cases. A measure that cleared the House would add multiple gambling-related offenses to the state’s racketeering legislation, making it simpler to classify large-scale operations as organized criminal activity, rather than addressing each infraction individually. Good to Know Louisiana House legislators approved HB 53 with overwhelming backing before advancing it to the Senate. The proposed legislation would incorporate multiple gambling-related offenses into the state’s racketeering statute. Prosecutors would have greater flexibility to pursue illegal gambling operations as coordinated criminal enterprises. House Bill 53, introduced by Representative Bryan Fontenot, cleared the Louisiana House on Monday with an 87-11 vote margin. The Senate subsequently held its first reading of the measure that same day, following an additional 86-11 vote, with a number of legislators choosing to abstain. The bill is currently listed on the Senate’s calendar for upcoming deliberation. To date, the measure has progressed with widespread backing, as Louisiana seeks more effective enforcement mechanisms for gambling-related cases. Additional Gambling Offenses Would Qualify for Racketeering Classification The legislation modifies the state’s racketeering structure by adding gambling-related offenses to the roster of crimes that can lead to racketeering charges. Under existing regulations, this list already includes specific behaviors linked to broader criminal patterns.HB 53 would expand this list to cover public gambling, computer-facilitated wagering, cockfighting-related betting, operation of electronic sweepstakes equipment, illegal betting by ineligible participants, and bribery of sports competitors. The core impact of the bill is clear. Rather than handling each gambling-related offense as an isolated incident, prosecutors would be able to construct cases based on the premise of a coordinated illegal operation. This provides the state with greater legal leverage in cases where gambling activity seems to be structured, ongoing, or connected across multiple separate acts. Louisiana is not the only jurisdiction taking this step. Legislators across multiple states have been working to address loopholes in gambling regulations and expand the application of existing criminal statutes in instances where illegal betting appears organized instead of being a one-off event.In Louisiana, the official legislative digest summed up HB 53 in plain language: current regulations will remain unchanged, but additional gambling-related offenses will be added to the state’s racketeering statute. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.